The One-of-a-Kind 1966 Jaguar E-Type Redesigned by Raymond Loewy

Avant Grace - Every now and then, the world of car design is graced by a mind that dares to go beyond the blueprint. Raymond Loewy was one such force—an industrial designer whose ideas helped shape the look of the modern world. From elegant trains and futuristic cars to some of the most recognizable products and branding ever made, Loewy's influence left a lasting impression. Over time, we've explored several of his standout creations in the automotive space: the bold 1941 Loewy Lincoln, the sleek 1955 Jaguar XK140 Coupe, the unforgettable 1957 BMW 507 Loewy Concept, and the striking 1959 Lancia Loraymo. Each one carried his unique style and fearless approach to form.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

But among all those creations, one car stands out—not just because of its rarity, but because it reimagined a legend. Enter the Raymond Loewy E-Type Jaguar, a car that took the already-iconic British sports car and turned it into something truly individual. Only two Jaguars were ever customized by Loewy, and sadly, only one remains today. The first—a 1955 XK140—was lost in a fire. The second—and now the only surviving—1966 Loewy Jaguar was built upon the revolutionary E-Type and turned into a rolling design statement.

Raymond Loewy posed with his custom Jaguar XKE in 1966. (Picture from: MyCarQuest)

Built in collaboration with French coachbuilders Pinchon-Parat in Sens, France, the car was more than a showpiece. Loewy actually drove it during his time living in France and Monaco, using it as a personal expression of his design philosophy. The car stayed mechanically untouched—no performance upgrades or engine swaps. Instead, all the creative energy went into reshaping its appearance.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

Loewy had the E-Type’s body shortened both at the front (by 25 cm) and the rear (by 12 cm), giving it a more compact and aggressive profile. The front end was reimagined with a dual-headlight setup behind plastic covers, a look that echoed jet-age styling cues. The traditional grille was swapped out for a large, oval-shaped metal intake, likely boosting the airflow and solving the original model’s known cooling issues.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

The changes continued around the back, where Chevrolet Corvair tail lights replaced the standard Jaguar units, seamlessly integrated into the rear panels. The twin exhaust pipes no longer exited below the license plate but instead flared outward at sharp angles, adding to the car’s futuristic feel. A glass spoiler—rare and bold for the time—was placed on the rear edge of the roof, giving the silhouette a final visual punch.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

One of the most forward-thinking touches was a large red brake light mounted inside the cabin, clearly visible through a rear window that was 25% larger than the factory design. This brake light, activated by the pedal, anticipated modern safety standards long before they became law. It was classic Loewy—function meeting form in perfect balance.

 

The interior, meanwhile, stayed true to Jaguar’s original layout, letting the exterior do all the talking. And what a conversation piece it remains. Every line and angle on the car reflects Loewy's obsession with clean, purposeful design. This wasn’t just a car—it was an idea in motion.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

After Loewy parted ways with the car, it changed hands within France until the 1970s, when a young architect and car designer named James Murry Hunt came across a classified ad—likely in The New York Times or The Wall Street Journal. Hunt, who had once studied under Loewy himself, purchased the car sight unseen and brought it to San Diego, California, where it quietly lived for the next 40 years. Tucked away in a garage, this one-of-a-kind Jaguar was all but forgotten by the wider automotive world.

This one-off 1966 Jaguar E-Type, custom-designed by Raymond Loewy with coachwork by Pinchon-Parat, was publicly offered for the first time since 1970. (Picture from: CarsBonham)

Yet today, it resurfaces as a remarkable piece of history—untouched, unrestored, and still wearing the creative fingerprints of one of the 20th century’s greatest designers. Though it now requires servicing, particularly to the brakes, it remains in strong running condition and holds immense potential for concours events or serious collectors looking for something no one else has. | Q_Xpzq9lrWc |

The Raymond Loewy E-Type Jaguar is more than just rare. It’s a symbol of what happens when iconic design meets fearless imagination. With every curve and custom feature, it tells a story not just of automotive history, but of a man who never stopped shaping the future—even when it came to something as timeless as the Jaguar E-Type. *** [EKA | FROM VARIOUS SOURCES | CARS.BONHAM | SUPERCARS.NET | MYCARREQUEST | CARSTYLING.RU ]

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Loewy's Cadillac Coupe de Ville of 1959

ONE-OFF = Great man behind the great works. We are back to discussing about the American car that received the touch of the great French-born American industrial designer Raymond Loewy's eccentric hand after some time ago we had discussed another American car used by Loewy as a means of realizing the dream cars for him and his wife, namely the 1941 Lincoln Continental.

1959 Cadillac Eldorado Coupe de Ville designed by Raymond Loewy with the bodywork done by Pichon et Parat in France. (Picture from: Sportscarmarket)

Raymond Loewy is known and appreciated for his legendary style of speed, beauty and simplicity. His motto "never leave well enough alone," that's exemplified through his life and made his one of the most famous stylists of the time. Then in 1959, he was also known to have designed the Cadillac Eldorado Coupe de Ville later to be used as one of his personal vehicles from 1959 to 1970.

1959 Cadillac Eldorado Coupe de Ville powered by a 390-ci 4-bbl V8 engine coupled with automatic transmission system. (Picture from: Carstyling.ru)

The car was purchased in new condition and after the design was completed it was immediately sent to Pichon et Parat, his favorite coachbuilder company based in Paris. At the coachbuilder workshop, the car would be redesigned and transformed into a stylish and elegant coupe, after its completion it was shown off fo the first time at the 1959 Paris Auto Salon.

1959 Cadillac Eldorado Coupe de Ville posed along with Raymond Loewy, its designer. (Picture from: Carstyling.ru)

This Loewy's Cadillac Eldorado Coupe de Ville designed to be appeared in a unique and unusual style, it clearly can be seen from the appearance of the car without a conventional grille in front, instead it's replaced by the small ventilation holes that are colored according to the color of the car body. It was very rarely applied to a car model at that time.

1959 Cadillac Eldorado Coupe de Ville designed by Raymond Loewy with the bodywork done by Pichon et Parat. (Picture from: Carstyling.ru)

After finished, initially the body of the Loewy's Cadillac Eldorado was painted in light gray metallic with the roof in white. Later, at some point of the car was repainted in metallic gold, perhaps it was done by Loewy himself.

1959 Cadillac Eldorado Coupe de Ville designed by Raymond Loewy with the bodywork done by Pichon et Parat. (Picture from: Carstyling.ru)

Conceptually, the car's appearance almost resembles a European sports car, but in general the simplicity of the lines of his car designing is contradicting to the executive class car at that time. But the interior, engine and platform remain unchanged, apparently Raymond has no complaints about these spare parts. As in other cars, not everyone likes the design results, this also happens to his Caddy appearance Loewy has no bother either.

The one-off Caddy was used for years by Loewy and his family in Europe, then shipped back home to the States, where it spent time in New York and Palm Springs, California and driven up to as far as 41 thousand kilometers such recorded on its odometer at the time. In January 1971 he sold the rare car to neighbors in Palm Springs, a car collector named Mimo Zaccuri. And for a moment the car had not seen by the public, until at the end, it's reappeared while auctioned by Barret-Jackson at the Scottsdale 2010. *** [EKA | FROM VARIOUS SOURCES | JALOPNIK | CARSTYLING.RU | SPORTSCARMARKET | BARRET-JACKSON ]

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The unique Loewy Lincoln of the 1940s

ONE-OFF Today, French-born American industrial designer Raymond Loewy is remembered as the Father of Industrial Design, who was involved in many industries including automotive between the 1930s and the late 1950s with his streamlined design style flourished which sometimes seemed outlandish and unusual to the common pepole.

1941 Loewy Lincoln built designed by Raymond Loewy, built based on the 1941 Lincoln Continental convertible and bodied by a Philadephia-based coachbuilder named Derham Body Co. (Picture from: Hemmings)

We cannot find any records stating when he began experimenting with those streamlined shapes, which led him to the pinnacle of accomplishment as an automotive designer with eccentric and unusual shapes. It's just that, in the early 1940s, when Raymond Loewy decided to build a car for his personal use, which was a vehicle suitable for traveling between many of his remote residences, later known as the Loewy Lincoln.

1941 Loewy Lincoln featured many unique styling touches, including shortened front fenders, redesigned grille and hood, custom bumpers, removable Plexiglass top, opera windows, and a fin below the trunk. (Picture from: Coachbuild)

Then he purchassed a Lincoln Continental Convertible which he would use as his dream car basis. Why was the choice fell on those American car figures? Because, he tought that the Continental convertible was a classy and stylish car at that time. Although in the process of later work, the car should lose all its elegance, which was replaced by an agglomeration of eccentric and uncommon shapes.

The 1940s dream car designed by Raymond Loewy is built on a chassis taken from the Lincoln Continental also keeps its V12 engine as its drivetrain. Then to realize his car, then he sent those Lincoln's chassis dan engine to the Philadelphia-based coachwork named Derham Body Company to construct the car bodywork under the style created by himself and called as the 'solid-top Victorian" style.

1941 Loewy Lincoln featured many unique styling touches, including shortened front fenders, redesigned grille and hood, custom bumpers, removable Plexiglass top, opera windows, and a fin below the trunk. (Picture from: PBase.com)

A letter from Derham confirmed their ability to "Rework the lower windshield, rework door glass in keeping, make town car style canopy over front seats, upholster the solid top interior above belt line in cloth, reworking front fender design similar to style indicated on sketch, close up standard radiator vents and re-arrange...with extras added. Furthermore, the car's interior is actually quite pleasant, all-surfaces of seats inside the cabin are covered by the light colored fabrics make the rear feel open, and of course, the front resembles the Clairière Viosin.

1941 Loewy Lincoln's interior has a gold-plate dashboard accents, and all-surfaces of seats inside the cabin are covered by the light colored fabrics make the rear feel open. (Picture from: Desert-Motors.com)

As quoted of Hemmings, after it was finished, he liked it very much. It was also stated that he had another, identical aside from paint, built for his first wife, Viola. We thought, that these Loewy Lincoln cars were built as many as 2 units with the same shape but different colors where each car was later used by Loewy and his first wife. Unfortunately, the Viola's car disappeared many years ago, but the original Loewy survived for refurbishment in 2007, and was sold for $451,000 by the Gooding & Co. in an auction event of the 2008 held in Scottsdale.

1941 Loewy Lincoln's body was lowered six inches over the frame and the special top helps to create one of the most elegant Lincolns of the prewar era. (Picture from: Desert-Motors.com)

However in between 1946 to 2007, the car underwent several changes. Early photos showed a series of tangential rings forming the grille, dual antennas on the engine cover, distinct bumpers with the overriders and, most importantly, Continental-style spare tires on the rear, with another unique rear bumper. Neither of them survived today. In contrast, the small front grille features one center ring with Studebaker-style bullets, and the spare is completely gone - in its place are the odd, shortened center fin and reworked rear valance.

Given Loewy's habit of tinkering with his designs and longevity, it's possible that he's the one who changed it, not the next owner. Today the Loewy town car resides as one of the Richard Driehaus Collections. Wanna see the next eccentricity of Raymond Loewy on Lancia, Cadillac, Jaguar, and BMW.  *** [EKA | FROM VARIOUS SOURCES  | CONCEPTCARZ | FABWHEELSDIGEST | HEMMINGS ]

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The Eccentric Jaguar XK140 Only Raymond Loewy Could Create

Lost Masterpiece - Some cars don’t just drive — they carry stories. And for those of us fascinated by the eccentric legacy of Raymond Loewy, stories are exactly what we look for. Over time, we’ve revisited some of his most offbeat but fascinating contributions to automotive design — from the daring 1941 Loewy Lincoln, the streamlined elegance of the 1957 BMW 507 Loewy Concept, to the audaciously futuristic 1959 Lancia Loraymo. Each of these cars was more than transportation; they were statements. But tucked among those bold visions is one peculiar creation not many have heard of — a British classic that wore Loewy’s unusual ideas like a borrowed suit. It’s the Jaguar XK140 Coupe, and its transformation says a lot about both the designer and the times.

The 1955 Jaguar XK140 Coupe without front bumper as an inhouse study designed by Raymond Loewy and the bodywork built by Boano Carrozzeria. (Picture from: Carstyling.ru)

In 1954, Loewy was at the top of his game. His design studio in South Bend was turning heads across industries — from branding and packaging to planes and trains. But cars always gave him a special kind of canvas. That year, Ferrari quietly reached out to Loewy to create a secret design study for their Europa model. This was no small thing — Ferrari’s styling choices almost always stayed close to home with firms like Pininfarina. Loewy accepted the challenge and started shaping a long, flowing form with a clean, unbroken line from the hood to the rear, inspired by Virgil Exner’s “dart” motif.

The original 1955 Jaguar XK140 Fixed Head Coupe. (Picture from: Driving.ca)

But as ideas became sketches and sketches turned to models, problems cropped up. That pointed nose — sleek as it looked — complicated everything. Where would the headlights go? How should the grille work with the bumpers? Loewy’s team tried out three or four different front-end designs before finally settling on a chromed “waterfall”-style grille that seemed to tie things together.

The 1955 Jaguar XK140 Coupe without front bumper designed by Raymond Loewy while sat on display at the Paris Auto Salon in October 1955. (Picture from: Carstyling.ru)

From there, a 1:4 scale clay model was crafted and sent to Carrozzeria Boano in Italy, a respected name in coachbuilding. Boano began working on the full-sized body based on Loewy’s vision. And then came the twist: word got out. Pininfarina heard about Ferrari’s side project and wasted no time voicing their discontent. Enzo Ferrari, caught in the middle, wasn’t about to damage his relationship with his go-to design house. He called the project off.

The 1955 Jaguar XK140 Coupe without front bumper as an inhouse study designed by Raymond Loewy and the bodywork built by Boano Carrozzeria. (Picture from: Carstyling.ru)

That could’ve been the end. But Loewy wasn’t one to let a half-finished idea die on the drawing board. 

The Jaguar XK140 Coupe after got a few modifications in the 1956 with a new bumper and two foglights in the front. (Picture from: TheAvanti.com)

Instead, he pivoted. If he couldn’t make a Ferrari, he’d make the next best thing — using a car with similar proportions. He purchased a Jaguar XK140 Coupe, chassis number #814096, which had a wheelbase and track not too far off from a Ferrari. The original body was stripped, leaving only the chassis. Then Boano’s nearly finished bodywork was adapted and mounted to the Jaguar platform. Adjustments had to be made, of course. The Jaguar's slightly shorter wheelbase and taller engine forced compromises — especially on the hood, which now sat a bit higher than originally planned.

The Jaguar XK140 Coupe after got a few modifications in the 1956 shows nice proportions of the right sideview. (Picture from: Carstyling.ru)

Still, the result was striking and unlike any Jaguar ever made. The car made its first public appearance at the Paris Auto Salon in October 1955. But there were issues. It was shown without a front bumper, as the team was still figuring out how to integrate it without disrupting the overall design. Audiences were puzzled more than impressed, and attention was minimal. The car returned to the Paris Auto Salon the following year with some updates, and then it was brought back to New York in 1956.

The Jaguar XK140 Coupe after got a few modifications in the 1956 with huge window, bumper frames tail light lenses at rear. (Picture from: Carstyling.ru)

In 1957, the car took a dramatic turn. Loewy sold it to heavyweight boxing champion Archie Moore for a reported $25,000 — a staggering sum at the time, roughly equivalent to over $200,000 today. But this chapter didn’t last long. That same year, the car was reportedly destroyed in a fire. Since then, it has never reappeared, and no replicas or rebuilds have surfaced.

Archie Moore who was the then heavyweight champion behind the wheel of the Loewy's Jaguar XK140 in September 1957. (Picture from: Carstyling.ru)

What’s left is a nearly forgotten but incredibly rich footnote in automotive history — a Jaguar that was never meant to be a Jaguar, born from an Italian dream and carried forward by American determination. It wasn’t a production model. It wasn’t a race car. But it was a rolling sculpture, built by a man who never let convention get in the way of creation. That’s what made Raymond Loewy different — and what makes this car worth remembering. *** [EKA | FROM VARIOUS SOURCES | CARSTYLING.RU | AUTOMOBILIAC | COACHBUILD | JALOPNIK ]

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The unusual BMW 507 Loewy concept car

ONE-OFF Of course, the world's car lovers must be familiar and understand, when asked about one of the characteristics of BMW car models. Just by looking at what is on the front of those car, there's a distinctive kidney-shaped grille, we can find out about. Then when you look at the following classic BMW car, you will not find those typical-griles characteristics are. Who designed those BMW car model?

1957 BMW 507 Loewy Concept designed by Raymond Loewy and built by Pichon et Parat, a Paris-based coachbuilder. (Picture from: Conceptcarz)

The car is the BMW 507 Loewy Concept, which was designed and built by an American French-born industrial designer named Raymond Loewy. Maybe some of you wanna ask, who is he? He was born in France, then spent most of his professional career in the United States from the early 1930s to the late 1950s with his streamlined design style flourished.

1957 BMW 507 Loewy Concept built based on the legendary BMW 507 under totally unusual styles and designs. (Picture from: Conceptcarz)

He is best known as the designer of the current Shell logo as well as the Lucky Strike logo. In the world's automotive, he is indeed famous for his eccentric works and it could be seen on one of his costly experimental design works called the 1941 Loewy Lincoln. Then he was also known as an automotive designer for Studabaker and one of his famous works is Studebaker Avanti. No wonder if some called him as Father of Industrial Design.

1957 BMW 507 Loewy Concept powerd by a a 150 horsepower V8 used dual Zenith carburetors, wore aluminum cylinder heads, had dual exhaust and a four-speed gearbox. (Picture from: BMWBlog)

The story of this concept car began when the designer wanted his own unique BMW 507 and appeared in different styles. So in 1957, he purchased a 507 off the show room floor, removed the body and created his own look for the BMW 507. As we know that the BMW 507 is a very famous car model in the 1950s because one of them was once owned by Elvis Presley while he served as the GI's and stationed in Munich, Germany. 

1957 BMW 507 Loewy Concept was used by by Raymond Loewy as a private vehicle before being donated to the Natural History Museum in LA in the 1962. (Picture from: Conceptcarz)

To make his dream car come true, he sent the 507 chassis  to Sens, southeast of Paris, to make the bodywork as his desires at the Pichon et Parat, a specialist coachbuilding company best known for creating several unique one-off bodies on a variety of chassis in the 1950s. At first glance, if you look at the BMW 507 Loewy concept car from the side, it will be clear where he got the inspiration for his later Avanti. 

1957 BMW 507 Loewy Concept sat on display at the 2013 Peeble Beach Concours. (Picture from: BMWBlog)

Besides that in the BMW 507 Loewy concept car, you will not find any more distinctive features of those Bavarian car, ranging from the grille shape, headlights and so on. It's totally changed. Perhaps what remains is the engine under the hood, which is a 150 horsepower V8 used dual Zenith carburetors, wore aluminum cylinder heads, had dual exhaust and a four-speed gearbox.

After completion, this concept car was exhibited for the first time at the Paris Auto Salon 1957 although there were no plans to put it into production as it was originally intended as a study design only. After the expo, the car is known to be the Loewy personal vehicle and had seen many times to be driven by him in the French Rivera.

And when he flew back to New York, Loewy brought this car along with him, then pinned NY plates on it and drove for several years before donating it in 1962 to the Natural History Museum in Los Angeles. The Loewy concept car last appearance in front of the world's automotive public occurred at the 2013 Pebble Beach Concours. *** [EKA | FROM VARIOUS SOURCES | CONCEPTCARZ | BMWBLOG ]

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The next eccentricity of Raymond Loewy on Lancia

ONE-OFF There are always creative people who are not only able to produce the best and quality works who are also able to provide inspiration to the people. No exception in the industrial world, especially automotive. A gentleman figure like Raymond Loewy, a well-known French-born American industrial designer who was involved in many industries including automotive between the 1930s and the late 1950s with his streamlined design style flourished.

This unique-shaped Lancia Flaminia Loraymo designed by Raymond Loewy in the 1959, is constructed by Rocco Motto in Turin, Italy and presented for the first time at the 1960 Paris Auto Salon. (Picture from: Fabwhellsdigest)

As we can see today, there are many works created through this gentleman's hands, such several world's petroleum company logos such as Shell, BP, or the logo of one of the famous American cigarettes Lucky Strike to the king-size Coca Cola bottle shape. Then in the world's automotive, started in 1940s, when he made costly experimental design works on the Lincoln Continental.

He was also known as an automotive designer for Studabaker and one of his famous works is Studebaker Avanti. Even, he was also the trains designer, and because of his many works in various fields, no wonder if some called him as Father of Industrial Design.

This Lancia Flaminia Loraymo has the eccentric and exotic appearance of the car includes the tapering front end with gaping grill enclosed by a prominent chrome frame, which also serves as a bumper, plus four uniques lights. (Picture from: Fabwhellsdigest)

Such as on the article before which talked about one of his famous creations called  BMW 507 Loewy Concept. This car concept built and reconstructed on in such a way as to become an eccentric car by him and launched at the 44e Salon de l'Automobile (Paris Motor Show) in the 1957 based on the BMW 507 (like one ever owned by the famous singer, Elvis Presley), so no wonder its looking much different from the original car.

This unique-shaped Lancia Flaminia Loraymo carries many design elements from its predecessor the 1957 BMW 507 Coupe which later also be applied to the following Studebaker Avanti model in 1963. (Picture from: Fabwhellsdigest)

Then in 1959, Raymond Loewy returned to spawn an automotive creation that was no less eccentric than his previous work. This time, he called it as the Lancia Flaminia Loraymo, and is built on the 1959 Lancia Flaminia Coupé chassis according to his own stylistic tastes resembled like a fish-face. Meanwhile about the 'LORAYMO' as the car's name is acronym of the surname and his owned-name, namely LO(ewy) RAYMO(nd) and also the telegraphic address of his studio.

This unique-shaped Lancia Flaminia Loraymo carries many design elements from its predecessor the 1957 BMW 507 Coupe which later also be applied to the following Studebaker Avanti model in 1963. (Picture from: Fabwhellsdigest)

When viewed from its design, it appears that the Lancia Loraymo carries many design elements from its predecessor the 1957 BMW 507 Coupe which later also be applied to the following Studebaker Avanti model in 1963. Then Raymond Loewy submitted next job to an Italian Turin-based coachbuilder company that specializes in aluminum bodies named Rocco Motto to turn his designs into a real car.

This unique-shaped Lancia Flaminia Loraymo carries many design elements from its predecessor the 1957 BMW 507 Coupe which later also be applied to the following Studebaker Avanti model in 1963. (Picture from: Fabwhellsdigest)

The eccentric and exotic appearance of the car includes the tapering front end with gaping grill enclosed by a prominent chrome frame, which also serves as a bumper. Then followed by the pinning four uniques lights consisted two outrigger fog lights are detached from the body by an aerodynamic fin and tucked under each headlights on the front fenders, which are slightly open-ended at the bottom for better brake cooling.

This unique-shaped Lancia Flaminia Loraymo uses a 2.5 liter V6 tune up engine by Nardi, and mated with 3 twin carburetors of Weber plus a modified camshaft. (Picture from: Fabwhellsdigest)

The car's uniqueness does not stop there and continues to the sinuous shape incorporates highly sophisticated aerodynamic solutions, such as the aileron above the rear window and the fully closed chrome wheel rims. The wraparound rear window overhangs the boot, which is only accessible from the passenger compartment. The only protruding rear elements are the twin exhaust pipes and slim bumper, while the taillights are flush with the body.

This unique-shaped Lancia Flaminia Loraymo has also protruding rear elements are the twin exhaust pipes and slim bumper, while the taillights are flush with the body. (Picture from: Fabwhellsdigest)

Then the power source comes from a 2.5 liter V6 Lancia's engine which was originally only capable of producing 119 hp, but after tuning up by Nardi, and mated with 3 twin carburetors of Weber plus a modified camshaft, so the power increased significantly to 150 hp so able to make the car run to top speed of 190 kph.

Shortly after the car completed, Loewy was so delighted with the result that he decided to present the Lancia Flamina Loraymo at the 1960 Paris Auto Salon. Like the previous car, this Lancia Loraymo was once Loewy's personal car for years while was in Europe and the United States. After his passed away in 1986, the car had not been seen by the public for a long time, before finally being rediscovered by by the president of the American Lancia Club, who decided to repatriate it by donating it to Lancia, today, the Loraymo resides in Lancia's factory museum in Italy. *** [EKA | FROM VARIOUS SOURCES | FCAHERITAGE | FABWHEELSDIGEST | HEMMINGS ]

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